Strengthening the Competitiveness and Extraversion of cross-border BUSiness by implementing INNovative and Specialized Actions

INNOBUS foresees the establishment and operation of a Structure of Creative Entrepreneurship in which the participants will follow a specific way of dealing with the problem they want to solve. With criteria the human needs, the technologically feasible implementation and the business viability, they will discover what are the characteristics and qualities that their product or service must have in order to solve the problem efficiently and effectively. The Structure of Creative Entrepreneurship will be the cross-border reference point for innovation, research and support regarding the development of ideas and products. The reduction of operating costs without affecting quality factors, it is one of the most significant challenges in the modern business environment, especially in recent years with the presence of countries that have compressed the above costs and appear highly competitive. INNOBUS will apply cost-cutting technologies and processes, on a pilot basis, which will be implemented to a specific number of companies which will be selected by the final beneficiaries. The issue of linking the labor market and the business world has been and continues to be a hot topic. It is not so much the level of education, but the specialized knowledge and practice that should cover the business needs. INNOBUS will reflect their needs, in collaboration with specialists, in targeted education and training of their staff so that they represent real data, taking into account all the requirements of the cross-border area.