Innovative instruments for the preservation and promotion of cultural heritage in the cross border area

The innovation and added value of the Tourism-e project lie in consolidating information, products, and services from previously implemented projects, adding missing elements, and popularising this new centralised platform with ICT tools through cooperation between main organisations from both sides of the border in tourism. CB area tourist industry faces challenges such as the lack of international tourist destinations (emblematic destinations) and the lack of integrated tourist destinations suitable for different tourist groups (e.g. athletes, elderly, etc.). The overall objective of the project is to enhance access to information about sites related to cultural heritage in the cross-border region. The specific objective of the project is to increase the number of tourist visits in the cross-border region through innovative ICT tools.